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← Field NotesSeries

The Growth Team of One

1 of 4parts published

Hero image: a one-person org chart on a dark instrument panel. A top box labeled Head of Growth connects to six role boxes: Demand, Lifecycle, Sales assist, Ops and data, Reporting, and Tools. Every box, including the top one, reads YOU, and every box is lit, with a teal dot marking it as listed. Each role box names its parts in small type, such as site, pixel, and paid under Demand, and pipeline note and the board slide under Reporting. A strip beneath the chart shows the four operations of the series, with 01 Inventory lit and Subtract, Delegate, and Hand off dim. To the upper right, a job posting card lists one responsibility, own growth, above five blank lines marked nobody wrote it down. Title: The Job Nobody Wrote Down. The Growth Team of One, part 1 of 4.Growth Team of One, 1 of 4growth-team-of-onegtm

The Job Nobody Wrote Down

If you are the whole growth team, you do not have a job. You have a department with one name on it, and nobody wrote it down, including you. Before you decide what to stop, automate, or hire for, write the job down by recurrence, not by function, and tag every line. The longest column is the one nobody owns. Part 1 of 4 of The Growth Team of One.

Brad Webb