You just inherited the pipeline number. Nobody handed you a team.
You were brought in to own growth, and the raw material is already there, people re-reading pricing, trials going quiet then coming back, a teammate getting invited mid-trial, scattered across the product, the site, and the CRM you inherited along with the job. So far, reading all of that by hand has been nobody's actual job. Now it's yours.
Bryn reads those moments across all three surfaces, decides what's worth chasing, and sets the next step moving: so your week starts with a short list of real accounts, not a reconstruction project.
No procurement gauntlet: try it on your own traffic before you have to defend it upward.
A pricing-page regular, caught the moment it matters.
"A good-fit account keeps returning to your pricing page, and your sales channel hears about it in Slack with the evidence attached. The same identification can update your CRM or personalize the page the visitor is looking at."
— docs.civic.com/brynThat rule, when this kind of thing happens, on an account like this, do this, is what we call a Play. You write it once and approve it once; Bryn runs it every time the pattern shows up again, without you having to relitigate it.
You choose how hands-off each Play is.
Most Plays run in Run mode by default: approved once, then fired end to end on their own. For anything you'd rather see before it goes out, Approve mode holds it for a single click from you first. Either way, one switch can stop everything, instantly.
The default. Approved Plays fire end to end, on the record, without waiting on a click.
Opt-in per Play. Bryn does everything up to the action, then waits for your one-click yes.
One click, and everything stops. The stop itself is recorded.
"Nothing sends without you."
— docs.civic.com/bryn/playsThere's a framework for that, already written down.
Field Notes runs a four-question test, "Should we run it?", that the team itself uses before flipping anything from Approve into Run mode. Its own description of the three modes:
"Run, when the job clears all four and you are comfortable letting it go end to end. Approve, when you want to see the move before it leaves. Kill, the switch that is always in your hand."
— "Buy vs Build Has Become Can vs Should," Field Notes, July 10, 2026: read the full testPriced for a small team's first Plays.
— civic.com/bryn/pricing, Bootstrap tierStart free. See it on your own stack.
Your first identified visitor in Slack in about 30 minutes. No contract minimum, no procurement gauntlet.